Celebrate Our 5th Birthday With Us!

Join us at the 5th annual Bacon And Brews, a celebration of the best craft brews and bacon inspired foods in the Midwest. The festival includes unlimited craft beers, ciders and other malt beverages, free entertainment and activities throughout the festival. Some of the area’s top chefs will be preparing and selling amazing bacon-infused dishes during the festival. You must be at least 21 to enter.


Run Strong Madison, Inc. is a local 501(c)3 non-profit organization that raises money through ticket sales and registration fees at events they produce. The money is then used to pay other local charities who provide volunteers for these events. The volunteer’s hours are equal to $8 per hour and that money is given to the charity they represent. If your non-profit organization would like to provide volunteers and receive compensation, please email Robin L Kempfer at robin@runstrongmadison.org





The Madtown Blues Collective is made up of a fluid group of Blues musicians from Madison. Most of the “primary” members play in another band named the Madtown Mannish Boys.


The Retro Specz – Retro rock music from the last 4 decades, playing everything from AC/DC to ZZ Top, including Journey, REO Speedwagon, Pat Benatar, Cheap Trick, The Eagles, Fleetwood Mac and many, many more.


Saturday is going to be perfect, 75 degrees, mostly sunny with a 100% chance of ice cold beer.
All guests will enter at the E Washington & Patterson St entrance only.
The VIP gates open at 11 am, when you arrive, you will receive your VIP glass, a food coupon card and a T-shirt card. Once inside the festival, you will go to the VIP tent to pick up your t-shirt. You will also find water, soda and light snacks in the VIP tent along with VIP bathrooms.  The first hour is when you will find the exclusive VIP beers so feel free to wait to pick up your shirts. Any shirts not picked up by 2 pm will be sold in the Merch tent.
VIP Designated Drivers will also enter at 11 am with access to the VIP tent but the food card, tasting glass and t-shirt are not included.
General Admission and General Admission Designated Drivers will enter at noon. GA Designated Drivers will find water in the shade tent behind the food vendor booths and free soda at the Trixie’s Liquor booth.
The shade tent is open for everyone and there will be seating, shade and free water.
The rinse tanks for your sample glasses will be located near each end of the stadium plus there will be some smaller rinse stations and dump buckets at various breweries.
You will receive a map when you enter that will have all of the vendors locations but you may find some of the food vendors in other locations if the ground is wet and they need to be moved.
The parking ramp across the street is not open yet so you will need to find street parking. You can find a parking map on our website at http://bbbfest.com/parking/. We highly recommend the City Parking Garage at 218 E. Mifflin Street which is 4-5 blocks away. Uber, Lyft, Madison Metro, taxi and bicycles are other ways to get to the festival. The address for Breese Stevens Field is 917 E. Mifflin St.


  • No gum
  • No nuts
  • No sunflower seeds
  • No tobacco products (including e-cigarettes) except at the Door 3 exit area.
  • No carry-ins including water, food & chairs
  • No weapons
  • Backpacks will be thoroughly searched by Madison Police before entry.
  • ID is required and nobody under 21 is permitted with or without a parent or gaurdian
  • Ticket required to enter either printed or e-ticket with QR code
  • No beer farts

Please enjoy the festival and thank any and all volunteers for helping to make the event possible. See you on Saturday,

The Bacon And Brew Crew